Balance Financial Joins TaxACT
Since our founding in 2004, we have continually evolved our world-class financial technology solutions for individuals and professionals. I am excited to share some news today that we are certain will benefit all of our customers, partners and employees. Today marks another significant milestone as Balance Financial becomes part of the TaxACT family in agreeing to be acquired by the company.
TaxACT is a national brand with a strong market position in the tax preparation market, particularly the growing digital do it yourself tax filing market for both consumers and professional preparers. TaxACT is well-capitalized and boasts the valuable resources of a larger company which will help us further expand the growth of the Balance Financial brand. Together, we will leverage our combined knowledge and expertise in the digital personal finance market, enabling us to enhance the premium solutions for both TaxACT and Balance Financial customers.
We will continue to operate under the Balance Financial name, and you will still work with the same people and products that you’ve come to know and trust, we just have new owners now to help grow the business. In the end, this transaction is about adding the financial resources and talent to better meet your needs and ensure that our services remain at the forefront of our industry.
We’re extremely proud of the accomplishments our dedicated team has worked so hard to achieve, without their hard work and dedication we wouldn’t have this great opportunity. When we originally launched, we focused exclusively on consumer bookkeeping services, and now, several years later, we have established ourselves as leaders within the consumer and professional space. This deal will contribute to our forward momentum, and create significant opportunities to enhance our offerings to our clients.
This is an exciting time for Balance Financial and we look forward to continuing to serve our customers as part of TaxACT.
Co-Founder and CEO